Film Threat is taking the best of indie cinema into retail chains across North America through its newly launched Film Threat DVD line.

The first two Film Threat DVD titles, Glenn Rockowitz's Hacks and Nick Clark's The Ultimate Truth, will ship May 31 and sell for the suggested retail price of $29.99 each.

"Film Threat DVD is the creation of Chris Gore, founder and publisher/editor of Film Threat and an independent filmmaker himself. 'I was tired of seeing great indie movies made by emerging filmmakers simply languish in the market without distribution,' says Gore, who is also celebrating Film Threat's 20th anniversary. 'There are literally thousands of these 'cine-orphans,' movies without distribution. I have the luxury of being able to see these movies by traveling to film festivals and because of tapes I receive through Film Threat. But the average consumer and even the hardcore indie movie geek won't get to see any of them.'

"Film Threat had previously distributed titles on VHS in the 1990s, most notably Jorg Buttgereit's feature Nekromantik and Gore's own Red, starring Lawrence Tierney (which will debut on Film Threat DVD later this year). ... 'I felt the time was right for a new kind of distribution,' says Gore. 'But it took me about a year to put all the elements into place and work out the details of this unusual business model. And, frankly, elements of this plan are not very smart for me since it puts most of the power in the hands of the filmmaker, as opposed to me, the distributor. However, I feel that this unique form of distribution could have a very positive effect on the industry -- mainly exposing new filmmakers to audiences hungry to see the next generation of indie filmmakers.'"

Film Threat DVD recently signed a distribution deal with Niche Media Ventures to distribute 24 titles a year.

Upcoming Film Threat DVD titles include Ligeia, Frontier, Living in Missouri, Sorority Girls' Revenge, Jerkbeast and Joyful Partaking.
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# posted by Steve Gallagher @ 4/29/2005 12:32:00 PM

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