Knocked Up just keeps on finding ways of getting itself written about. Some - like Judd Apatow being sued for plagiarism - are admittedly not down to Apatow and Univeral's masterful promotion of the film, but most of them are. Last week we had the fake video of Apatow firing Michael Cera from the film, and now another has surfaced, this time of pottymouthed Jonah Hill (Cera's co-star in the upcoming Superbad) having a go at Ang Lee and Brokeback Mountain. It's hardly surprising that, as Matt Dentler reported yesterday, Knocked Up is doing better business than Pirates 3.