In Variety, Mike Jones has the very big news that SXSW festival director Matt Dentler will be leaving the fest to join John Sloss's Cinetic Media, where he will run the marketing and program operations of Cinetic Digital Rights Management. And in an equally notable development, Janet Pierson, who has worked as a producer's rep with her husband John, has been named as the new producer of the annual Austin-based film festival.

From Variety:

SXSW Film co-founder Louis Black said: "Saying that Janet will hit the ground running as head of SXSW Film is truly an understatement considering her knowledge and accomplishments."

Black continued, "SXSW has been privileged to have Matt Dentler working for it; the event has benefited extraordinarily from his leadership."

In his new position, Dentler will push and market client content to online portals. "I'll be helping indie filmmakers find the best possible home for their films from a strictly digital perspective, like VOD or online downloads," he said. "It goes hand in hand with what I was doing at SXSW."

Congrats to both of them on their new gigs.

# posted by Scott Macaulay @ 4/14/2008 08:06:00 PM

Comments (1)

 
The funny thing is that they're calling it CRM. And in Dr. Strangelove, the coded communication module was called CRM114. Hopefully, this version won't contribute to the apocalypse...
# posted by  Anonymous @ 4/14/2008 8:54 PM  

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