PORN LEADS
Pornographers, from churning out naughty stories on early printing presses to cranking out adult video tapes, have always been early adopters of technology. The Los Angeles Times reported that the porn industry once again has stepped ahead of traditional media by selling downloadable movies that can be burned to DVD, a move that film distributors have been very wary of. Right now consumers can download films, but they can only be played back on computers. Starting on May 8, Vivid will sell its DVDs (cover art, movie, and extras) via a new internet technology. If porn really is a technological crystal ball, the head of Vivid offers an interesting look forward:
Three years ago, DVDs were responsible for 90% of our income,” said Vivid’s Steven Hirsch, who founded the company in 1985 with David James. “This year, it will account for 30% of our sales. With the Internet there is no distributor between you and the consumer, so you can keep a larger part of the revenue stream.
Tags: porn
